Programmes


Programme

Artificial Intelligence and Machine Learning For Business

Connect for Enquiries:

Ms. Ifat Sheikh: aimlb-exed@iima.ac.in | +91 70690 29949 (Office hours Mon to Fri, 9:00 AM to 5:45 PM)

Artificial Intelligence is no longer only a technology function; it is becoming a central force shaping strategy, competition, customer experience, operations, and organizational transformation. For senior leaders, the key challenge is not merely to understand how AI models work, but to identify where AI can create value, how it can reshape business models, and how organizations can responsibly adopt AI at scale.


This programme is designed for senior management and upper middle management who wish to develop a strategic and managerial understanding of Artificial Intelligence and its implications for business. The programme will also introduce the fundamentals of AI to help the participants have a comprehensive understanding of the topic. The programme will focus on how AI, analytics, generative AI, AI agents, and intelligent systems can be leveraged to redesign organizations, enhance customer experience, transform operations, improve decision-making, and build long-term competitive advantage.


The programme will take a practice-oriented and discussion-based approach, using business cases, examples, demonstrations, hands-on exercises and managerial frameworks. Participants are not expected to have a programming background. The emphasis will be on business applications, strategic decision-making, organizational readiness, governance, and leadership in the AI era.

The objective of the programme is to help senior leaders understand, evaluate, and lead AI-enabled business transformation. The programme will enable participants to:

  • Understand the fundamentals of AI, machine learning, generative AI, AI agents, and intelligent systems.
  • Develop a strategic understanding of Artificial Intelligence and its implications for business, industry structure, and competitive advantage.
  • Reimagine business models, value propositions, and competitive positioning in the AI era.
  • Understand how AI is transforming organizations, customer experience, personalization, and service delivery.
  • Identify opportunities for using analytics and AI to improve decision-making, operational excellence, productivity, and innovation.
  • Design AI-enabled services, customer journeys, and business solutions.
  • Appreciate the risks, limitations, governance issues, and ethical considerations associated with AI adoption.
  • Build a roadmap for driving innovation and long-term AI-led transformation within the organization.

The following themes will be covered during the programme:


1. Artificial Intelligence and Business Strategy: Understanding AI as a strategic capability; implications for industry structure, competition, differentiation, and value creation.


2. Fundamentals of AI for Business Leaders: A managerial overview of machine learning, deep learning, generative AI, AI agents, intelligent systems, and analytics-driven decision-making.


3. Reimagining Business Models in the AI Era: How AI changes products, services, platforms, ecosystems, pricing, personalization, and competitive positioning.


4. AI for Operations and Customer Experience: Use of AI for productivity and efficiency, personalization, service quality, customer support, recommendation systems, and experience design.


5. Analytics, AI Agents, and Intelligent Decision Systems: Leveraging AI for decision support, automation, resource allocation, operational excellence, and managerial productivity.


6. Governance, Risk, and Responsible AI: Understanding AI risks, bias, explainability, privacy, accountability, compliance, and governance mechanisms.

The programme will use a mix of:

  • Case discussions
  • Interactive lectures
  • Business examples and industry applications
  • AI demonstrations
  • Group exercises

The programme will be targeted towards participants and organizations that are looking to build expertise in data science and intend to utilize machine learning tools for their data analysis needs. The cohort will be a mix of middle and senior-level participants with at least a bachelors degree. The bachelors or higher degree should have provided sufficient exposure to the participants on mathematics and computing.

Faculty Chair(s)
Profile image
Prof. Ankur Sinha

Promotion Coordinators
Profile image
Ifat Sheikh

Programme Coordinator Promotion

iima-exed12@iima.ac.in
Introduction

Artificial Intelligence is no longer only a technology function; it is becoming a central force shaping strategy, competition, customer experience, operations, and organizational transformation. For senior leaders, the key challenge is not merely to understand how AI models work, but to identify where AI can create value, how it can reshape business models, and how organizations can responsibly adopt AI at scale.


This programme is designed for senior management and upper middle management who wish to develop a strategic and managerial understanding of Artificial Intelligence and its implications for business. The programme will also introduce the fundamentals of AI to help the participants have a comprehensive understanding of the topic. The programme will focus on how AI, analytics, generative AI, AI agents, and intelligent systems can be leveraged to redesign organizations, enhance customer experience, transform operations, improve decision-making, and build long-term competitive advantage.


The programme will take a practice-oriented and discussion-based approach, using business cases, examples, demonstrations, hands-on exercises and managerial frameworks. Participants are not expected to have a programming background. The emphasis will be on business applications, strategic decision-making, organizational readiness, governance, and leadership in the AI era.

Objectives

The objective of the programme is to help senior leaders understand, evaluate, and lead AI-enabled business transformation. The programme will enable participants to:

  • Understand the fundamentals of AI, machine learning, generative AI, AI agents, and intelligent systems.
  • Develop a strategic understanding of Artificial Intelligence and its implications for business, industry structure, and competitive advantage.
  • Reimagine business models, value propositions, and competitive positioning in the AI era.
  • Understand how AI is transforming organizations, customer experience, personalization, and service delivery.
  • Identify opportunities for using analytics and AI to improve decision-making, operational excellence, productivity, and innovation.
  • Design AI-enabled services, customer journeys, and business solutions.
  • Appreciate the risks, limitations, governance issues, and ethical considerations associated with AI adoption.
  • Build a roadmap for driving innovation and long-term AI-led transformation within the organization.
Contents

The following themes will be covered during the programme:


1. Artificial Intelligence and Business Strategy: Understanding AI as a strategic capability; implications for industry structure, competition, differentiation, and value creation.


2. Fundamentals of AI for Business Leaders: A managerial overview of machine learning, deep learning, generative AI, AI agents, intelligent systems, and analytics-driven decision-making.


3. Reimagining Business Models in the AI Era: How AI changes products, services, platforms, ecosystems, pricing, personalization, and competitive positioning.


4. AI for Operations and Customer Experience: Use of AI for productivity and efficiency, personalization, service quality, customer support, recommendation systems, and experience design.


5. Analytics, AI Agents, and Intelligent Decision Systems: Leveraging AI for decision support, automation, resource allocation, operational excellence, and managerial productivity.


6. Governance, Risk, and Responsible AI: Understanding AI risks, bias, explainability, privacy, accountability, compliance, and governance mechanisms.

Pedagogy

The programme will use a mix of:

  • Case discussions
  • Interactive lectures
  • Business examples and industry applications
  • AI demonstrations
  • Group exercises
For Whom

The programme will be targeted towards participants and organizations that are looking to build expertise in data science and intend to utilize machine learning tools for their data analysis needs. The cohort will be a mix of middle and senior-level participants with at least a bachelors degree. The bachelors or higher degree should have provided sufficient exposure to the participants on mathematics and computing.

Faculty Chair
Profile image
Prof. Ankur Sinha

Dates

28 Sep 2026

to

03 Oct 2026

Duration

6 Days

Programme
Fees

INR 1,91,250

Plus 18% GST

Application Deadline

15 Sep 2026

Early Bird
Fees

INR 1,77,863

Plus 18% GST

Early Bird Deadline

07 Sep 2026

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